The era of political tweets
DOI:
https://doi.org/10.36505/ExLing-2021/12/0008/000481Keywords:
tweets, India, politics, discourse, social mediaAbstract
The Indian political system has changed drastically in terms of electoral campaigning. The use of language on Twitter has been one of the major research subjects for linguists worldwide. This study has tried to investigate the use of language by the Prime Minister in his tweets, Narendra Modi before and after he became the Prime Minister of India. The significance of this study lies in analysing the discourse which will tell us how the public relates itself with the Prime Minister. The voters can identify the positive and the negative changes in his use of language before and after his prime ministerial tenure. The study has investigated the use of vocabulary, grammar and the text in a tweet.
References
Ahmed, S., & Skoric, M. M. (2014). My Name Is Khan: The Use of Twitter in the Campaign for 2013.
Antil, A., & Verma, H. V. (2019). Rahul Gandhi on Twitter: An analysis of brand building through Twitter by the leader of the main opposition party in India. Global Business Review, 0972150919833514.
Arun, K., Srinagesh, A., & Ramesh, M. (2017). Twitter sentiment analysis on demonetization tweets in India. Computer Review, 31(6), 649-679.
Note: This article appears to have an incomplete reference list in the source text. The introduction cites additional works (e.g., Kalampokis et al., 2017; Safiullah et al., 2017; Tumasjan et al., 2010; Zhou et al., 2013; Rathore et al., 2016; Sang & Bos, 2012; Jungherr, 2013; Suresh & Ramakrishnan, 2015; Kumar et al., 2016a), but these do not appear in the references section provided.
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Articles are published under the Creative Commons Attribution 4.0 International License (CC BY 4.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are properly credited.
